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Finding the Sweet Spot: How Luminance Affects Lighted Sign Legibility

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Synthesizing findings from the Interdisciplinary Journal of SIgnage, ISA, and United States Sign Council, today’s post explains how to find the perfect luminance level for your custom lighted signs. Read on or call 1-248-965-5946 to start a free lighted sign consultation in Southfield, MI. How Luminance Affects Lighted Sign Visibility In Southfield, MI If lighted signs are not set at the appropriate light level for the given ambient brightness (i.e. the level of light around the sign), the message will appear either too dim, in which case it will be difficult to detect, or it will be too bright, reducing legibility through overflow or blooming of the sign copy. For best results, Southfield businesses need to find the sweet spot, that perfect level of luminance that draws the eye without blurring the message or causing any visual discomfort for the viewer. To determine the optimal luminance for your specific lighted sign product, call 1-248-965-5946 to start a free lighted sign consulta